As the premier lighting supplier for big brands, we offer more than just products, we deliver experiences that elevate your brand presence to new heights.
The Impact of Light
Light has a profound impact on our perception and memory of experiences, influencing both psychological responses and brand recognition.
Savvy brands use lighting as a tool to enhance their presence by transforming displays into memorable visual experiences. Specific hues, color temperatures, and dimming levels provide your brand with a distinct and engaging appearance. For instance, a cell phone brand known for its distinct logo color uses magenta lighting to create a striking and instantly recognizable store environment. We played a crucial role in achieving this effect and can craft a similarly unique and impactful lighting experience for your brand.
The Impact of Color
Bellagio Las Vegas
The Bellagio Hotel & Casino effectively uses a consistent color temperature in its lighting design, both inside and out, creating a recognizable ambiance for visitors. Our team meticulously selected the ideal lighting products to meet Bellagio’s specific color temperature and brightness requirements, ensuring impressive results in indoor and outdoor spaces. Here’s how our lighting enhances this hospitality environment:
Visual Appeal: The Bellagio uses dramatic and artistic lighting to draw attention to architectural features and artworks, making the space more visually striking. This use of lighting helps to create a sense of grandeur and exclusivity that aligns with the hotel’s brand identity.
Elegant Interior Design: Inside the Bellagio, lighting is carefully designed to highlight the opulent decor and create a refined ambiance. From chandeliers in the lobby to soft, ambient lighting in the guest rooms and common areas, the lighting underscores the hotel's high-end, elegant atmosphere.
Nighttime Atmosphere: The lighting outside the Bellagio, including the illuminated signage and exterior lighting, contributes to the hotel's prominence on the Las Vegas Strip. It helps to attract attention from passersby and establishes the Bellagio as a landmark destination.
T-Mobile Retail
Environmental Lights is proud to supply T-Mobile stores with toe kick, shelf, cabinet, and backlighting, all expertly matched to their signature magenta color. Here’s how our lighting enhances their retail environment:
Brand Identity: Magenta is T-Mobile’s signature color, and using it prominently in lighting helps create a cohesive and recognizable brand experience. When customers see magenta lights, they immediately associate them with T-Mobile, which helps strengthen brand recall and loyalty.
Creating a Vibrant Atmosphere:Our vivid Magenta lighting contributes to a modern and dynamic retail aesthetic. The color is bold and energetic, making the store feel lively and engaging. This aligns with T-Mobile’s brand image as youthful, innovative, and forward-thinking.
Highlighting Features: By using magenta lighting to accentuate specific areas or products, T-Mobile effectively draws attention to promotional displays or new products. This strategic use of color helps guide customers to key parts of the store and supports marketing efforts.
These three aspects are pivotal because they directly impact how customers perceive and interact with the brand, as well as how effectively the store's layout and promotions capture their attention.
Transforming Your Brand Logo
Samsung Mobile
We collaborate with brands to enhance their logo presentations with custom lighting. Our lighting engineers work with you to provide prototypes and concepts of how lighting can be integrated into your logo, working hand in hand until the final rollout.
Samsung describes its logo as "simple, iconic, timeless." Their challenge became how to make a simple logo stand out in a noisy retail environment. Like many other brands, their solution is the strategic application of lighting. Backlighting provided by Environmental Lights ensures that the Samsung logo and displays are prominently visible.
The Brand Experience
Meow Wolf
When producing an experience, the goal is to create a lasting impression. Thus, it is paramount to have a dependable lighting system that accurately represents your brand's aesthetic.
Meow Wolf is renowned for stimulating the senses, with lighting playing a crucial role in achieving this objective. Lighting from Environmental Lights illuminates the entrance, lobby, and gift shop, each evoking a unique artistic expression.
The DiscoOasis, presented by Constellation Immersive, was a music-driven immersive experience, centered around LA’s first-ever roller disco in a garden. From live performances, art, dance to a glittering roller disco—lighting was a key aspect to making each part of this ethereal paradise come to life.
Creative Concepting: We enhance brand presence with innovative lighting solutions, integrating advanced technology and customized plans for a strong brand impact.
Prototype Development: We turn concepts into engaging environments that reflect your brand’s identity, creating prototypes that connect emotionally with consumers and preview the final look.
Customized Products: Our tailored approach ensures visually stunning and functional lighting solutions customized for colors and performance to exceed expectations and elevate brand presence.
Partnering with Us: We build strong partnerships with clients to deliver tailored lighting solutions that meet their goals and challenges, enhancing their brand presence through collaboration.
Ready to elevate your brand? Let’s work together to integrate our innovative lighting into your next project!